Klein Dytham architecture designed the flagship showroom and brand experience centre for  BMW Group Tokyo Bay , one of only two global model showrooms for the car manufacturer.    
       
     
 東京お台場エリアに位置するこのプロジェクトは、BMWとMINIのショールームに加え、それぞれの建物をつなぐ玄関としてのセンターカフェと400人を収容するカンファレンスホールを擁し、また、巨大な敷地を活用したテストトラックや最新の設備を搭載した整備場、90台を超える試乗車や屋外イベントスペースといったBMWグループの次世代体験型ショールームとなっています。
       
     
 Located in the Odaiba area of Tokyo, the building was opened in July 2016. Klein Dytham architecture's design comprises of a MINI showroom, a BMW showroom, housing thirty-one cars in total, a central space with a café, two virtual reality experience areas and a four hundred person auditorium. 
       
     
 Taking up an entire block in the bay area, the site also includes a test track, complete with service area and the opportunity for visitors to test drive over ninety cars. Customers can come closer to these two iconic motoring brands than ever before.
       
     
 The project coincided with BMW's 100th Year Anniversary celebrations which saw amazing BMW cars from the past and future being displayed for the opening.  Klein Dytham architecture worked on the project with Nihon Sekkei, CBRE and BMW in Tokyo and Munich.
       
     
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 Klein Dytham architecture designed the flagship showroom and brand experience centre for  BMW Group Tokyo Bay , one of only two global model showrooms for the car manufacturer.    
       
     

Klein Dytham architecture designed the flagship showroom and brand experience centre for BMW Group Tokyo Bay, one of only two global model showrooms for the car manufacturer. 

 

 東京お台場エリアに位置するこのプロジェクトは、BMWとMINIのショールームに加え、それぞれの建物をつなぐ玄関としてのセンターカフェと400人を収容するカンファレンスホールを擁し、また、巨大な敷地を活用したテストトラックや最新の設備を搭載した整備場、90台を超える試乗車や屋外イベントスペースといったBMWグループの次世代体験型ショールームとなっています。
       
     

東京お台場エリアに位置するこのプロジェクトは、BMWとMINIのショールームに加え、それぞれの建物をつなぐ玄関としてのセンターカフェと400人を収容するカンファレンスホールを擁し、また、巨大な敷地を活用したテストトラックや最新の設備を搭載した整備場、90台を超える試乗車や屋外イベントスペースといったBMWグループの次世代体験型ショールームとなっています。

 Located in the Odaiba area of Tokyo, the building was opened in July 2016. Klein Dytham architecture's design comprises of a MINI showroom, a BMW showroom, housing thirty-one cars in total, a central space with a café, two virtual reality experience areas and a four hundred person auditorium. 
       
     

Located in the Odaiba area of Tokyo, the building was opened in July 2016. Klein Dytham architecture's design comprises of a MINI showroom, a BMW showroom, housing thirty-one cars in total, a central space with a café, two virtual reality experience areas and a four hundred person auditorium. 

 Taking up an entire block in the bay area, the site also includes a test track, complete with service area and the opportunity for visitors to test drive over ninety cars. Customers can come closer to these two iconic motoring brands than ever before.
       
     

Taking up an entire block in the bay area, the site also includes a test track, complete with service area and the opportunity for visitors to test drive over ninety cars. Customers can come closer to these two iconic motoring brands than ever before.

 The project coincided with BMW's 100th Year Anniversary celebrations which saw amazing BMW cars from the past and future being displayed for the opening.  Klein Dytham architecture worked on the project with Nihon Sekkei, CBRE and BMW in Tokyo and Munich.
       
     

The project coincided with BMW's 100th Year Anniversary celebrations which saw amazing BMW cars from the past and future being displayed for the opening.

Klein Dytham architecture worked on the project with Nihon Sekkei, CBRE and BMW in Tokyo and Munich.

_B5A3980.JPG
       
     
BMW_TokyoBay_024.jpg
       
     
BMW_TokyoBay_026.jpg
       
     
BMW_TokyoBay_030.jpg
       
     
BMW_TokyoBay_029.jpg
       
     
BMW_TokyoBay_033.jpg
       
     
BMW_TokyoBay_034.jpg
       
     
BMW_TokyoBay_035.jpg
       
     
2Y0A8077.CR2.jpg
       
     
BMW_TokyoBay_038.jpg
       
     
BMW_TokyoBay_039.jpg
       
     
BMW_TokyoBay_012.jpg
       
     
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BMW_TokyoBay_015.jpg
       
     
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From the Klein Dytham drone... just hit the play button...